Business Intelligence (BI)

You can't improve what you can't measure

Business Intelligence (BI)

You can't improve what you can't measure

Image of Mark Thurman
Mark Thurman
19 October 2020

Why Zoho Analytics?

You can't improve what you can't measure

About us

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Credible Systems was founded in 2008 with the aim of helping organisations improve through the correct use of technology and experience earnt in the world of enterprise sized technology projects. 
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Small and medium businesses

Spreadsheet users

If you are using spreadsheets in place of a BI and analytics tool, it's time to make the switch! Go beyond spreadsheets and carry out in-depth analytics using Zoho Analytics.

Data Analysts

If you are a data analyst/data visualization specialist, Zoho Analytics will enable you to discover hidden insights in your data, make informed decisions and drive your business' success.

Custom App/DB users

If you are a small business using your own custom built application with limited reporting capabilities, Zoho Analytics will help overcome bottlenecks and run powerful analytics.

By Department


Sales analytics lets you unify sales data, forecast sales, achieve record targets and make your business profitable. Zoho Analytics helps you get a complete picture of your sales activity, identify inefficiencies and unlock opportunities. Arrive at right sales decisions faster and with confidence.


Marketing needs analytics to extract actionable insights, evaluate the success of marketing initiatives, optimize ROI and make data-driven decisions. Fetch and analyze data from Google Analytics, Google AdWords, MailChimp, or any marketing app. Quickly spot trends on website traffic, CTR, CPC, conversion rate, and much more.


Financial analytics helps you understand past performances, analyze expenses, predict revenue and profit. Zoho Analytics lets you fetch data from Zoho Books, Xero, Quickbooks and stripe etc. Create insightful visualizations, detect outliers and react to changes quickly.

Project Management

Want to know which project is on target and driving the required results? Zoho Analytics lets you view the entire team’s progress. You can create reports like project status, burn down charts, hours utilized, planned vs actual reports. Help your team connect the dots and put those insights into action – real fast.


Understand the root causes of bottlenecks and improve steadily with every ticket. Zoho Analytics lets you analyze and understand your support team's performance. Derive insights and back your decisions with the right figures in hand. Improve your customer support and increase customer satisfaction.

Human Resources

Recruitment analytics helps you get an overview of the status of your jobs, interviews scheduled and candidates. Zoho Analytics helps you carry out in-depth analytics. Build reports and dashboards to measure how your hiring team is performing and optimize your recruitment process.

Click to start your free 15 day trial.
(no credit card number required)

Connect to any Data Source

Business data often lies scattered in flat files, web feeds, databases, cloud storage services & online/offline applications. Wherever your data is, you can now use Zoho Analytics for in depth reporting and analysis. Data sync is automatic and can be scheduled periodically.

Create powerful online business dashboards, quick and easy.

(click the options below to see how easy this is)
  • Build powerful business analytics dashboards in a flash with our easy drag-and-drop interface. No IT help required!
  • Use a variety of charts, pivot tables, KPI widgets, and tabular view components to build your dashboards. Drill down into your data for the insights you need.
  • Collaborate on dashboard creation and make more informed decisions as a team, with our business dashboard software. Embed them across various online platforms for mass consumption and provide fine-grained access control.
  • Schedule your dashboards to be emailed automatically. Export or print dashboards using our online dashboard creator, for offline access.

Click to start your free 15 day trial.
(no credit card number required)

Contact Us

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0845 496 1407
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